Portfolio management of research projects essay

Revolution and Romanticism Spring Stephen C. I want you to spend your time working on research — on detective work, discovery, following the trails, finding new insights and resources — rather than on writing, so that you will be able to look at the largest and most diverse set of research materials possible.

Portfolio management of research projects essay

Excerpt from Research Paper: In dire need to exploit on its opportunities while minimizing on its threats and weaknesses. Thus, after various consultations, it is essential to establish a comprehensive strategic business unit SBU Portfolio management of research projects essay propel the company to the top of the industry.

The portfolio of the company allows it to venture into various activities that will enhance the productivity of the company while favoring the shareholders and other stakeholders in the company. In line with its vision and mission, the airline is at liberty to strategize in various ways, improving its current services, re-inventing the existing services, or executing a new business strategy.

Therefore, the strategic business unit I propose is a new unit to propel the company to the top of its operations. The industry and aspects of the environment of that industry The airlines industry is along the line of the transportation business.

This is a remarkably endowed industry as it incorporates hundreds of thousands of competitors, from the road, rail and water transport to the air transport. Therefore, the wide scope of the transport industry is an immense task for any company established or not established, to encounter without proper competitive advantage strategies.

The airlines sector is the focus of Delta Airlines Inc. However, the company operates from its hub in Atlanta, and has several destination ports to which it provides services of air transport.

The environment is quite challenging as competition is increasing on a daily basis. There are so many other airline companies in the industry.


Additionally, there is monotony of services provided across the airlines; hence, the competitive advantage of any airline in the industry is minimal.

This leaves the company's ability to compete at the mercies of the passengers. Additionally, the industry lacks creative innovations to improve on the quality of airplanes and other services involved in the business operations. Therefore, as Delta Airlines Inc. The company is in the process of capitalizing on the available opportunities to spice up the industry and the environment of the air sector.

The mission and strategies of the overall company The Delta Air Lines established itself as a force in the industry from the time it began operations within sector. The driving force of this first achievement, which propelled it to the top of the chart of the best airlines around the globe, is its mission statement.

From the mission statement, the strategies of the airline company form their basis there.

Portfolio management of research projects essay

The statement of the company is that, they, the delta employees, the customers and interested community partners, they work together forming a team for initiating a positive local and global change; and they are dedicated towards bettering the living standards and the surrounding where they and the customers work and live.

They are indeed the Delta's force designated for global good. The mission statement of the company; therefore is an integral part of the operations of the company as it dictates the strategies the company implements to achieve its mission in giving quality service to the people.

The strategies of the company base on its already existing strengths, as it endeavor to continue being at the top of the airlines rankings.

Portfolio management of research projects essay

These strategies include the expansion of its services in the North American market in which it currently over depends and dominates.

It also has strategies to streamline on its financial management abilities to ensure efficiency and maximize on the profits. It also has several flights and its indications of adding to the number of flights in order to continue conquering the new markets that remain unexplored.

It aims to venture into new markets such as in the African continent. The company continues to strategize to ensure that it achieves a competitive margin over its competitors in the airlines sector.

The mission and strategies of the strategic business unit SBU The strategic business unit I propose aims to capitalize on the growing market of the aircraft maintenance, repair and overhaul.

The mission of this unit is to establish diversity in the operations of the airline. The current concentration of efforts y the company on the actual flight operations is causing the company to miss a mild opportunity to expand its services.

Therefore, the mission aims to create diversity in the operations of the Delta Air Lines Company. The strategy of the unit is to capitalize on the growing demand for aircraft maintenance and repair market. This unit aims to acquire qualified aeronautical engineers to ensure it provides quality maintenance and overhaul services to the customers.

It also has the strategy to tap into other airlines that do not have their own aircraft-servicing bay. Therefore, the strategy is not only the delta airlines airplanes, but also extension to the wider airlines market.

The unit is taking the opportunity presented by the market to capitalize on the growing market of air travel sector.

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